Tuesday, April 22, 2008

Entertainment and Drag Racing

Just a note, Quote from Chris Estrada, FoxSports.com

NASCAR knows that the sport is about entertainment — you can't rely solely on a great racing product to fill the seats and make the Nielsens tick up. Check the TV ratings — even though many fans gripe about how boring these Sprint Cup races may be, there are still many more that happily give up four hours of their Sunday afternoon to watch these guys.

But while they've been masters of publicity, NASCAR has never had their own Danica Patrick to trumpet. And since Patrick's finally put one in the win column, she and the IRL are already getting major buzz from across the media spectrum on a day where the Sprint Cup stars are having one of their rare off-weekends.

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